MAHA MAKES A MOVE TO TWO DAYS
Area music festival also adds Big Omaha conference to its lineup
OMAHA, NE — February 20, 2018 — This summer, the tenth annual Maha Music Festival will expand from one day to two, a first for an organization that held its inaugural event in 2009. The festival will take place on Friday, August 17 and Saturday, August 18 in Aksarben Village. The Big Omaha conference—also celebrating its tenth event—will now become part of the Maha experience, kicking off on August 16 and 17 with venue details to be announced.
Attendees will have several options to purchase passes: a dual festival-conference pass will be sold as well as festival tickets to Friday or Saturday only, or both festival days combined. Pricing, artist and speaker lineups, and ticket sale dates will be announced next month.
Maha’s expansion means more than an additional day of music. “We’ve heard talk about Omaha needing its own cultural event modeled after SXSW in Austin for quite some time, and we agree, though we want to make sure it’s reflective of what’s happening here,” said Maha Executive Director Lauren Martin. “If we can help bring together dynamic cultural aspects unique to our community into a collective experience—in this case, a summertime event—that’s something we’re very excited to move toward.”
Big Omaha is a step in that direction. The programming at the 2018 conference will aim to encourage entrepreneurial spirit at all levels, from current business owners to those looking to get an idea off the ground.
Over the last decade, both events have drawn attendees from all 50 states to visit Omaha, with a shared goal of attracting and retaining talent. “The music is still our greatest means to attract a national, or even global, audience,” said Martin. “Our growth will allow us to place emphasis on the connections and conversations that make our city the headliner.”